Jim Stengel: "Konsumen saat ini kurang responsif terhadap media tradis...
"Konsumen saat ini kurang responsif terhadap media tradisional. Mereka merangkul teknologi baru yang memberdayakan mereka dengan lebih banyak kontrol atas bagaimana dan kapan mereka dipasarkan."
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Versi Bahasa Inggris
Consumers today are less responsive to traditional media. They are embracing new technologies that empower them with more control over how and when they are marketed to.
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