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Larry Winget: "Saya pikir orang harus punya cerita. Ketika Anda bercer...

"Saya pikir orang harus punya cerita. Ketika Anda bercerita, kebanyakan orang bukan pendongeng yang baik karena mereka pikir itu tentang mereka. Anda harus membuat kisah Anda, apa pun kisah yang Anda ceritakan, kisah mereka. Jadi, Anda harus pandai bercerita sehingga mereka dapat mengidentifikasi diri mereka dalam cerita Anda."

--- Larry Winget

Versi Bahasa Inggris

I think that people have to have a story. When you tell a story, most people are not good storytellers because they think it's about them. You have to make your story, whatever story it is you're telling, their story. So you have to get good at telling a story so they can identify themselves in your story.