Rush Limbaugh: "Kekuatan branding, terutama ketika menyangkut mobil, s...
"Kekuatan branding, terutama ketika menyangkut mobil, sangat luar biasa. Anda kembali ke tahun tujuh puluhan dan delapan puluhan dengan situasi General Motor yang saya gambarkan? Secara harfiah, orang-orang, Camaro dan Firebird adalah mobil yang identik tetapi Anda akan memiliki pembeli Firebird, Pontiacs, "Tidak mungkin saya membeli Camaro itu!" "Itu mobil yang sama." "Tidaaaak, bukan. Itu Chevy dan milikku Pontiac.""
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Versi Bahasa Inggris
The power of branding, particularly when it comes to automobiles, is overwhelming. You go back to the seventies and eighties with the General Motor situation I was describing? Literally, folks, the Camaro and Firebird were identical cars but you'd so have the Firebird buyers, the Pontiacs, "No way I'm I buying that Camaro!" " It's the same car." "Nooooo, it is not. That is a Chevy and mine is a Pontiac."
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